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Updated: Aug 19, 2026
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Salesforce MC-Con-201 Exam Overview:
| Certification Vendor: | Salesforce |
| Exam Name: | Salesforce Certified Marketing Cloud Next Consultant |
| Exam Number: | MC-Con-201 |
| Certificate Validity Period: | Requires annual maintenance; complete the Salesforce Certified Marketing Cloud Next Consultant certification maintenance badge once a year |
| Real Exam Qty: | 60 multiple-choice questions plus up to 5 unscored questions |
| Exam Price: | USD 200; JPY 30,000, plus applicable taxes |
| Related Certifications: | Salesforce Certified Platform Administrator Salesforce Certified Data 360 Consultant Salesforce Certified Agentforce Specialist Salesforce Certified Marketing Cloud Account Engagement Specialist |
| Available Languages: | English |
| Passing Score: | 72% |
| Exam Duration: | 105 minutes |
| Exam Format: | Multiple-choice questions, Proctored exam |
| Recommended Training: | Advance Your Data Identity Resolution Skills Power Up Your Data Ingestion and Mapping Expertise Ingest, Harmonize, and Unify Data with Data 360 Get Started with Cross-Channel Flows in Marketing Cloud Next Get Started with Custom Agentforce Actions for Marketing Enhance Account Engagement with Marketing Cloud Next Get Started with Campaign Creation & Agentforce in Marketing Cloud Segment and Activate Data in Data 360 |
| Exam Registration: | Salesforce Trailhead Academy Certification Experience Salesforce Certification Exam Guide |
| Exam Way: | Proctored exam delivered onsite at a testing center or remotely in an online environment. Salesforce certification exams are scheduled through the Salesforce certification experience on Trailhead Academy and delivered through Pearson VUE. |
| Pre Condition: | None. Salesforce recommends 6 to 12 months of hands-on experience implementing or administering Marketing Cloud Next in a consulting or customer-facing capacity. |
| Official Syllabus URL: | https://help.salesforce.com/s/articleView?id=005387657&type=1 |
Salesforce MC-Con-201 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Data Modeling, Identity Resolution & Segmentation | 25% | - Identity Resolution
|
| Topic 2: Consent | 13% | - Consent management concepts
|
| Topic 3: Agentforce & AI Innovation | 11% | - Conversational messaging
|
| Topic 4: Campaign Design, Flow Orchestration & Content | 30% | - Personalization
|
| Topic 5: Platform Setup & Governance | 13% | - Marketing Cloud Next environment setup
|
| Topic 6: Analytics & Performance Insights | 8% | - Reporting and analytics
|
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