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Salesforce Analytics-Con-201 Exam Overview:

Certification Vendor:Salesforce
Exam Name:Salesforce Certified CRM Analytics and Einstein Discovery Consultant
Exam Number:Analytics-Con-201
Certificate Validity Period:3 years
Exam Format:Multiple Choice, Multiple Select, Scenario-Based
Exam Duration:90 minutes
Available Languages:English, Japanese, Spanish, French, German, Portuguese (Brazil)
Real Exam Qty:60-65
Related Certifications:Salesforce Certified Administrator
Salesforce Certified Tableau CRM and Einstein Discovery Consultant
Exam Price:USD 200 (retake: USD 100)
Passing Score:65%
Recommended Training:Implement and Manage CRM Analytics (ANC301)
Prepare for Your Salesforce CRM Analytics and Einstein Discovery Consultant Credential
Building Lenses, Dashboards, and Apps in CRM Analytics (ANC201)
Exam Registration:Salesforce Certification Portal
Kryterion Webassessor
Sample Questions:Salesforce Analytics-Con-201 Sample Questions
Exam Way:Online proctored or onsite testing center
Pre Condition:No mandatory prerequisites; recommended 1+ year hands-on experience with CRM Analytics, Salesforce data structures, dataflows, and SAQL; Salesforce Administrator certification is helpful
Official Syllabus URL:https://trailheadacademy.salesforce.com/certificate/exam-crm-analytics---Analytics-Con-201

Salesforce Analytics-Con-201 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Einstein Discovery22%- Model Building & Configuration
  • 1. Prepare and assess data for modeling
  • 2. Select prediction type: numeric, binary, multi-class
  • 3. Train, evaluate, and refine models
- Deployment & Usage
  • 1. Interpret results and recommendations
  • 2. Embed predictions in dashboards and Lightning pages
  • 3. Monitor and maintain model performance
Topic 2: Analytics Administration & Deployment18%- Implementation & Maintenance
  • 1. Monitor and optimize query performance
  • 2. Manage versioning and deployment
  • 3. Use Dashboard Inspector and Publisher
Topic 3: Dashboard Design & Development25%- Build & Configure Dashboards
  • 1. Create lenses, steps, and visualizations
  • 2. Implement bindings, filters, and interactions
  • 3. Use SAQL for advanced queries
- Design Principles
  • 1. Apply best practices for usability and performance
  • 2. Design for mobile and Lightning compatibility
Topic 4: Security & Access12%- Sharing & Permissions
  • 1. Implement row-level security and inheritance
  • 2. Configure app, dataset, and field-level security
  • 3. Manage user and group access
Topic 5: Data Layer23%- Data Sources & Integration
  • 1. Use Dataflows and Recipes for transformation
  • 2. Define datasets and map Salesforce objects
  • 3. Extract, load, and prepare data using Data Manager
- Data Management & Optimization
  • 1. Optimize dataset performance
  • 2. Implement data modeling and relationships
  • 3. Resolve data sync and refresh issues

Salesforce Certified CRM Analytics and Einstein Discovery Consultant Sample Questions:

1. An CRM Analytics consultant creates a model to maximize the satisfaction of cases. They want to deploy the mode! and further use the model and predictions in an existing automated business process powered by Salesforce Flow.
What is the most efficient way to accomplish this?

A) Write an Apex class with Einstein Discovery Predictions and append them to process.
B) Create a trigger on Case objectand use REST APIs to append the predictions intothe business process.
C) Use the Einstein Discovery flow action to make a prediction with the flow.


2. The CRM Analytics consultant at Universal Containers has set data syncs and recipe runs back to back.
However, they notice that the data syncs and recipe run jobs fail repeatedly. Upon investigation, they realize the data syncs and recipes are tightly coupled which leads to too many runs being queued and eventually being canceled.
How should the consultant resolve this issue?

A) Set up failure notifications so that the CRM Analytics consultant gets notified when this happens and can fix the Issue.
B) Raise a case with Salesforce Support to help Increase the concurrency limits of the org.
C) Enable priority scheduling to automatically queue shorter or smaller runs before longer or larger ones.


3. CRM Analytics users at Cloud Kicks are granted access to an app with specific dashboards. When trying to download a specific widget, they are unable to do so.
What is causing the issue?

A) The users have access to the dashboard but not the dataset.
B) The permission set for the users Is missing the download data permission.
C) The dashboard has been created for internal use and the users have a view only license.


4. The CRM Analytics consultant at Cloud Kicks is asked to a dashboard displaying Opportunities data on the account's record page. The dashboard should display only opportunity data related to the current account viewed.
How should the consultant accomplish this?

A) Create the dashboard, insert in the account's record page, and apply a filter based on the account's Id field.
B) Create a dashboard, clone it and filter It for each account record, and embed them into the account's record pages accordingly.
C) Create the dashboard, insert in the account's record page, and apply a filter based on the opportunity's Id field.


5. Universal Containers (UC) is looking to create a dashboard for whitespace analysis. UC wants to view a particularcustomer and see what similarcustomers have bought.
Which recipe transformation is helpful for the consultant to use while creating the dataset?

A) Predict Missing Values
B) Cluster
C) Timeseries Forecasting


Solutions:

Question # 1
Answer: C
Question # 2
Answer: C
Question # 3
Answer: B
Question # 4
Answer: A
Question # 5
Answer: B

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