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Understanding functional and technical aspects of Oracle Eloqua CX Marketing 2020 1Z0-340-20 Email Configuration and Preference Management, Form Configuration

The following will be discussed in the ORACLE 1Z0-340-20 exam dumps:

  • Configure an email group
  • Configure a customized landing page
  • Describe the subscription and preference management options available within Eloqua
  • Integrate an externally hosted form
  • Describe Eloqua settings that support email management and email personalization
  • Upload known unsubscribes and hard bounces into a new instance and configure an Eloqua data export
  • Create a form and identify advanced form techniques

Reference: https://education.oracle.com/oracle-eloqua-cx-marketing-2020-implementation-essentials/pexam_1Z0-340-20

Who should take the Oracle Eloqua CX Marketing 2020 1Z0-340-20

Oracle Eloqua CX Marketing 2020 Implementation Essentials has demonstrated the knowledge and expertise in:

  • Platform architecture and data model of Eloqua
  • Configurations required for CRM integration
  • Features that support data management
  • Features that support automation
  • Additional Eloqua Services
  • Fundamentals of the Eloqua platform
  • Timeline and deliverables for a successful implementation
  • Tasks such as in initial, digital, email, and form configuration

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What is Oracle Eloqua CX Marketing 2020 Implementation Essentials Certification Exam and Retake policy

Oracle Cloud Certification credentials are only valid for a period of 18 months from the date you earn the credential. The certification will become inactive at the end of 18 months. However, for Oracle candidates, it is necessary to hold an active certification in order to have access to various certification benefits including, using Oracle certification logos, certificates, scoring reports, digital badges, and certification verification.

To stay current, candidates have to re-certify themselves with the latest version of the exam. Oracle Cloud Certifications include various titles with levels that are Oracle Certified Associate, Specialist, and Professional. Moreover, the Oracle Cloud Certifications are updated continuously throughout the year for keeping current with major product and service releases and re-released on an annual basis with a new title.

Oracle 1Z0-340-20 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Data Management20%- Contact/account fields and views
- Data import, export, and standardization
- Standard and custom objects
- Data prioritization and deduplication
Topic 2: Eloqua Fundamentals & Architecture15%- Platform overview and navigation
- Security settings and user management
- System architecture and data model
Topic 3: Implementation Overview10%- Key milestones and deliverables
- Client documents and required stakeholders
- Implementation services and offerings
Topic 4: Automation & Campaigns15%- Lead scoring and segmentation
- Campaign Canvas configuration
- Program Builder and Program Canvas
- Automation logic and flow design
Topic 5: CRM Integration & Additional Services10%- AppCloud and external services
- CRM integration setup
- Reporting and analytics
Topic 6: Tracking & Assets10%- Microsites and landing pages
- Form creation and configuration
- Tracking script integration
- External form integration
Topic 7: Email & Preference Management10%- Unsubscribe management
- Subscription and preference centers
- Email configuration and personalization
Topic 8: Branding & Deliverability10%- Bounce and complaint management
- IP warming and deliverability strategies
- Email groups and domain configuration

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