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Updated: Jun 03, 2026
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Google Search Advertising Advanced Exam Practice Test Sample Questions:
1. The Keyword tool helps to identify relevant keywords in order to add to a prescribed ad group.
Where should the Keyword tool be accessed from?
A) The Keywords tab
B) The Advanced tab
C) The Keywords tab after clicking on the Add Keywords button
D) The Settings tab after clicking on the Add Keywords button
2. Google recommends that image advertisers should capture people's attention right away.
According to Google, what's the time limit an advertiser has, to capture a person's attention span?
A) Ten seconds
B) One second
C) Three seconds
D) One minute
3. Jeff has created an ad for his company. After a few days of the ad's eligibility, Jeff notices the
message 'Low Quality Score' in the Status column of the keywords tab. Which of the following
methods is the most likely approach, to improve the Quality Score of the advertisement?
A) Optimize the ad
B) Increase the bid for the ad
C) Change the bid to match the first page bid estimate
D) Change the ad to an image ad
4. You are a consultant for the HKU Company and you're helping them brand their online presence. You've worked with the company to create a video ad about their products. You've recommended that they participate in the Google Network. Beth, your client, asks how the placement tool, which you've recommended, will help them with their branding. What is a placement tool and how will it help the HKU Company?
A) The placement tool will automate the placement of the video ad throughout the Google Net work.
B) The placement tool will help the HKU Company determine which partners in the Google Network don't accept non-text ads and filter out these partners from their placement choices.
C) The placement tool allows to edit the ads offline, make changes, propose changes, and add comments before the changes are uploaded and placed into the Google Network.
D) The placement tool allows to choose where the video ads will be placed on the partner's we bsites.
5. Martha has created two ads through Google AdWords. Both ads show that they are eligible, but one ad has the message 'Bid is below the first page bid estimate' and a value for the bid. Which one of the following is an improvement Martha should try, to optimize her ads?
A) Change the destination URL of her ad
B) Increase the ad's cost per click bid
C) Change her ad to an image ad
D) Increase the ad's cost per impression bid
Solutions:
| Question # 1 Answer: C | Question # 2 Answer: C | Question # 3 Answer: A | Question # 4 Answer: B | Question # 5 Answer: B |
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