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Adobe AD0-E608 Exam Overview:

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Adobe Customer Journey Analytics Business Practitioner Professional Sample Questions:

1. An insurance organization wants to report on its customers who have connected to its agents through its website, mobile app, or phone calls in the last 7 days. The organization wants the number of customers connecting through each channel to be highlighted on the top of dashboard, so that key data stands out.
As a CJA business practitioner, what visualization would you recommend to be used in Workspace?
Response:

A) Text
B) Summary Number
C) Summary Change
D) Flowchart Visualization

2. Your manager requested a product performance report showing revenue from different categories. After generating the report, you notice that key product categories are missing. Upon investigation, you discover that the "Product Category" dimension was not added to the report. What should you do next?
Response:

A) Add the "Product Category" dimension to the report and refresh the data.
B) Create a calculated metric for each product category.
C) Enable automatic campaign syncing for new products.
D) Update the data source permissions for reporting.

3. An analyst needs to show a trended view of the registered visitors to their website broken down by new registrations versus existing users. The website requires authentication and records an event when a user signs in. It also records an event when a new account is created.
How can the analyst create the desired visualization?
Response:

A) Create a filter for users who create an account, another for users who sign in and exclude those who create an account, then use them both in a stacked bar chart.
B) Create a filter for users who create an account then sign in, another for users who sign in and exclude those who create an account, then use them both in a stacked bar chart.
C) Use a default visualization that plots sign-in and account creation events without filters.
D) Create a filter for users who create an account then sign in, another for users who sign in, then use them both to create a stacked area chart.

4. You are trying to understand which types of page content contributed to a successful conversion during a specific visit to your websites. Which type of Filter container should you use to narrow down your data?
Response:

A) A Session container.
B) A Person container.
C) A Page container.
D) An Event container.

5. Which steps are required before sharing a project report with business stakeholders?
(Select two.)
Response:

A) Activate Real-Time Tracking
B) Validate Data Filters Applied
C) Define Access Permissions
D) Enable Campaign Data Export

Solutions: